Facebook groups are a great way to stay connected with like-minded individuals whether they be business colleagues, foodies or people who love a great smokey eye. Facebook groups can be fun, entertaining, educational and/or inspirational. They are the dedicated communities within the big world of Facebook.
Now, I don’t know if any of you noticed but, I’m black. I know! Crazy right?! LOL! Okay, I’m being silly, but definitely trying to make a point. For those of you reading this, that have been with me from day one, I’m sure you really don’t care about that. You just care that I create great content for you to read, right? Me too. That’s really all that most professional bloggers of color care about. We just want equal exposure so people just like you are able to see and consume our creative content. That is why Facebook Groups are so important to minority blogger success.
Often in this industry, there are some obvious and not-so-obvious barriers that prevent many of us from achieving our blog goals. Professional groups and organizations aimed at closing that gap are very important and in most cases, essential for helping bloggers of color succeed in our industry.
Some common issues for bloggers of color:
- Disproportionate brand campaign opportunities
- Lack of media diversity and representation at press events
- Brands don’t make or market products and services for women and men of color
- Difficulty converting readers into customers
- Lack of diversity and representation at industry networking events
- Brands don’t understand how to effectively collaborate or communicate with minority communities
- Lack of exposure
My Personal Favorite Groups For Bloggers Of Color
I want to share my absolute favorite Facebook groups that I regularly engage in and love. I hope this list inspires you to join some new groups or consider some new ones. It may even make you wanna drop some dead ones, based on the dopeness of this list. Or, it may inspire you to create your own. In fact, I’d encourage you to do so. I run 2 professional groups on Facebook and find them to be very rewarding. They can be great tools for growing your online community.
My hit list below isn’t ranked in any particular order and includes some of my colleagues favorites. Plus groups that I consider to be top-notch. Just a FYI, some of these groups are NOT groups ONLY for bloggers of color. So without further adieu, here’s my list of the best of the best. Enjoy!
Courage To Earn – The Community
Admins: Brandi Riley and Michelle Johnson Garrett
Courage To Earn – The Community is a closed Facebook group for bloggers who are courageous earners, like me. Being a courageous earner means that you don’t apologize for taking care of business or asking for what you want. We learn about perfecting our pitch and lifting each other up. It’s a place where we lend each other support as we work to grow our businesses.
I’ve been with this group for about a year and already I have experienced tremendous growth in my business and personal development. This group really does force us to come out of our comfort zones and push hard to get the type of exposure and income we deserve as influencers. I’ve developed some great business and personal relationships from this group and have to say this is probably my favorite of all the groups I’m a part of on Facebook. It’s so great being a part of such a dynamic group of doers and virtual rainmakers.
If you’re a blogger and are serious about your business, you NEED to be in this group.
The group founder, Brandi Riley is a blogger at MamaKnowsItAll.com and is also a former Social Media Manager at She Knows. Our other fabulous admin is Michelle Johnson Garrett who is a lifestyle blogger and founder of Divas With A Purpose.
Brown Blog Love
Admins: Nadeen White-Underwood, Vashti Patrick-Joseph, Mimi Mimicutelips Green, MJ Jacks and Adanna Dill
Brown Blog Love is a closed support group and community for bloggers of color. It offers support threads, discussions and tools to help in the success of your blog. I particularly love this group because the support is excellent. It’s important to support other colleagues in this industry, especially in underrepresented groups like bloggers of color. One of the things that makes me stay a member is it is really organized and well-managed. It’s pretty active every week and it’s almost a guarantee that your content will get shared or engaged upon, when posted in this group. The admins do a great job and I’m glad to be a part of Brown Blog Love.
So if you are a blogger of color or social media influencer of color, I would encourage you to join this group.
The group recently started expressing the need for more male bloggers of color to join up. We want you guys! So if that’s you, join us. Oh and if you’re looking for some male bloggers of color to follow, Bree Law of Quirky Brown Blog put together a nice list. Check it out >>> Black Male Bloggers: Where Are They? Here’s 50+
The SITS Girls Facebook Group (Multicultural professional organization for women bloggers)
SheKnows & BlogHer Social Media Influencers (Multicultural professional organization for women bloggers and influencers)
That Pitch Life (All about pitching and brand opportunities)
Latina Lifestyle Bloggers Collective (providing a platform that encourages members to share accomplishments, resources and tools with other group members.)
Nashville Creatives (for Tennessee based Bloggers Of Color)
Brown Bloggers At Travel Conferences (for travel bloggers of color attending upcoming travel conferences, tradeshows & events)
We All Grow – Latina (is a network of influencers, local events & annual Summit that propels growth through brand partnerships & community development.)
I hope these resources are helpful to you. If you know of a great Facebook group for multicultural bloggers or bloggers of color, drop the link in the comments or email me. I’ll add it to the list!
What Are Your Favorite Facebook Groups For Blogging?