One Direction Eyeshadow - Midnight Memories

Hey Stars!  So I was given the opportunity to check out the new Limited Edition Make Up by One Direction makeup pallets that are now available at Macy’s and will be available at other select retailers, in stores beginning August 25th.  I’ll list all the stores carrying these pallets at the end of the post.

So I’ve had the Midnight Memories pallet for about a week now and have been trying out the various items to see how I like them.

I have to say, my first impression of my kit was pretty shocking.  I wasn’t expecting everything to be so good! Seriously.  I thought, “Wow a boy band is creating makeup kits for women? Yeah right.” But after testing it out and scrutinizing the packaging and presentation, I have to admit, this is a pretty great concept and a smart business move. Not to mention, the quality of the makeup is good and everything in the kits are inspired/named after One Direction’s  albums. So you will see makeup items named after songs and the kits all named after an album. Very Smart!

There are a total of 3 kits to choose from:

  • Take Me Home
  • Midnight Memories  and
  • Up All Night

Makeup Pallet One Direction

Here’s what’s inside the Midnight Memories Kit:

  • Eyeshadow compact with 5 colors – Little White Lies, Don’t Forget Where You Belong, Midnight Memories, Half A Heart, Strong
  • Black Eye Crayon – Better Than Words
  • Mascara – Little Black Dress
  • Lip gloss – Through The Dark Liquilights Glow Gloss
  • Lipstick – Best Song Ever
  • Nail Varnish – Right Now
  • Stencils

One Direction Makeup Kit Contents

 

One Direction - Midnight Memories

 

I decided to share my little glammed out rocker look with you to show you what the colors look like.  I’ll also be posting a video shortly showing off my rocker girl image.  Now, I wasn’t able to try out the nail varnish yet because I had a bit of a relapse with nail-biting.  So basically my nails look like somebody’s dog chewed them up right now. I figured I’d spare you the agony by sticking to just the face in this post LOL.

Oh and if you’re not really good with applying eye makeup (like me) , there are little tips and pictures inside the keepsake tin to help you out.  I just sort of winged it this time, but I think I did a pretty good job. What do you think?

 

Glam Makeup Look - Midnight Memories

 

Swatches - Midnight Memories - One Direction

From Left To Right. Mascara, Eye Crayon, Lipstick & Gloss

 

Glam Rock Look - Midnight Memories

 

You can find One Direction’s Makeup Sets at:

US RELEASE DATES:

Macy’s – August 11th
Stage Stores – August 25th
Dillards – August 25th
Beauty Brands – August 25th
Lord and Taylor – August 25th

 

One Direction Facebook Page 

BrandbackerLogo Thanks to Brandbacker & Markwins Intl. for sponsoring today’s post.  Remember, all images, opinions and attitude are solely mine. Never bought, Never Sold and I take full responsibility for being a nut.

 

 

 

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Founder, Editor-in-Chief of Women's Lifestyle Blog, Naturally Stellar | Beauty Writer and Content Creator | I left corporate life 7+ years ago, to pursue my goal of becoming a writer. Boom!! I did that! Now I'm an accomplished writer and boss babe running a successful blog business. You should hire me! #RockStarMoms

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